November Newsletter 2020

Welcome to the November 2020 B.G.I. newsletter.  I must admit, I do love these Autumn months!

It feels like something magical happens.  The air is crisper and clearer, the trees turn from pine green to an array of gold, copper, and bronze and the sense of something new and exciting happening lingers around every corner.

There is no feeling more satisfying than dusting off my boots, wrapping up in a cosy coat, hat and gloves and going on a riverbank walk into town. I love the smell of wood burner fires, the crisp air and vibrant autumnal landscape colours.  Having lived in Queensland, Australia for the past 16 years this is a novelty I have not yet tired of.

Autumn feels like a fresh start, a new beginning making way for new ideas and fresh perspectives, bolstering the drive to get motivated, get productive and get things done.

This is especially true for businesses.  Even during these uncertain times, according to Inc.com, productivity is at its peak during Autumn, with more tasks getting completed than any other season.

Why? Because Autumn gives us the opportunity to turn over a new leafe, to try something different, make changes and improvements so we can close off the year strong, ready for the next.

So, as we head into November, and another lock down here in England, why not take advantage of this in your business and make some positive changes.  Here's some ideas to get you started:

  • Review your company culture, including your business vision, mission and values.
  • Check in on your brand positioning – does it still ring true for you? Is it consistent across channels? Can you answer the question “What do you do?” with ease?
  • Review your marketing plan. Take advantage of virtual seasonal events and holiday festivals.  Ensure your website, social media and print materials are up to date and aligned with the changing season.
  • Update the imagery or colour scheme of your social media cover photos.  Promotional graphics should feature earthier tones to reflect the season.
  • Choose one new marketing strategy to implement in your business. Schedule chunks of time in your diary to work on it for at least 2-3 months.
  • Organise a virtual event to bring your community, customers and/or team together.
  • Ask your team, suppliers and clients for feedback - what do they love, what could be improved, what would they like to see from you? See my post 6 Questions You Should Ask Every Customer. Fresh ideas and perspectives suddenly feel possible at this time of year.
  • Show up and share - start a blog, write a newsletter, give seasonal tips – what should your ideal clients be doing or focusing on at this time of year? Let your people into your world, let them see the person behind the brand and the value you have to offer.
  • Prioritise planning.  Get down to the nitty gritty of how and where you want to end the year – what’s your revenue goal? Do you have a project you want to complete? 

So, while parts of our outside world are on hold, work on your inner world.  And of course, if you need help with any of that I'd love to step in and help you out, starting with a...

FREE Business Strategy Session

For the month of November, I've opened up a limited number of Business Strategy Sessions in my diary and I'm giving them away for FREE.

So, if you're feeling like you need someone to dive deep into your business and guide you through the next best steps for your business then let's talk.

During the session we'll cut through the chaos, talk about your vision, what could be holding you back and find exactly where your focus should be to make more money in your business.

Head here to book your FREE Kick-Start Strategy Session.

This month's big idea

THERE'S JUST THREE GOLDEN RULES!

Whatever your internal motivation for going into business is, I’d say that, at some level, all professional experts, coaches, consultants and advisors want to help others.

We want to make a difference and assist those who are really motivated for change, motivated to find a solution to their current challenge, desire or frustration, and motivated to reach their aspirational end goal.

The truth is that there are hundreds of thousands of people who are deeply motivated and ready for your expertise—right now. You just have to find them.

So, for this month's big idea I wanted to share with you the three golden rules to make your business the best it can possibly be. Click the link below to check it out.

THE THREE GOLDEN RULES TO BUSINESS SUCCESS

Latest Posts from the 'Next Level Business Blog'

Get the insight you need for the results you want...

Looking to grow your business and skyrocket your results? Take my FREE BUSINESS QUIZ to discover your current stage of business + the essential areas you need to focus on to get the revenue and results you're looking for.

PLUS, get a copy of my full 'Business Essentials Roadmap' detailing the five growth stages of business.

 

 

As I've mentioned, during November I have opened a limited number of Business Strategy Sessions in my diary and I've decided to give them away for FREE.

So if you're feeling like your business may not be quite where it should be, or if there are a few gaps, or you want to fast track your growth, then let's talk.

This is your chance to feel confident about where your business is heading before the year ends.

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Right now, it's time to think deeply about what you want next and focus on what it will take to get you there. 

It's easy to get complacent with the ever-changing environment around us, and this is often where I see people making mistakes.

Focusing on you, your mission, your drive and what YOU want for your business is important. This is the perfect time to work on all those fresh ideas and perspectives that suddenly feel possible at this time of year.

I hope you have found the November issue of B.G.I valuable. 

If you have any feedback, comments or topic suggestions let me know.  In addition, you can connect with me on social media for more motivation, tips and insights. Links on the right.

Have a great month and here's to your success!

Rachael Watt

Business Growth Mentor & Strategist
[email protected]
https://rachaelwatt.com/

Multi-Award-Winning Marketer, Business Strategist & Mentor.
 Helping Business Owners Succeed and Grow.

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